Consulting & capacity development
Good work does not sell itself. Positioning does.
We build the strategy, the site, the content engine and the automations that turn a capable business into one people actually find, trust and pay. Then we hand you something that keeps running.
growth-engine.run
Positioning lockedMessage, offer, pricing
done
Site rebuilt and liveFast, indexed, converting
done
Automations runningIntake, follow up, reporting
live
Pipeline you can readNumbers, not vibes
live
0Brands scaled
0Raised for clients
0Years combined experience
0Countries served
Based in Canada and Nigeria. The work is remote, and the clients are wherever they are.
The real problem
Nobody doubts your work. They just cannot see it clearly enough to buy.
The service is solid. The team delivers. And still the pipeline depends on referrals and luck, because nothing outside the business explains clearly what it does, who it is for, or why it is worth the money. That gap is not a marketing budget problem. It is a positioning and visibility problem, and it is fixable.
01
You are the bottleneck
Every deal needs you in the room. Nothing moves when you are busy, sick or asleep, so growth is capped at your calendar.
02
Marketing is a scramble
Posting when there is time, going quiet when there is not. No compounding, because nothing runs on a system.
03
You cannot forecast
You know what came in last month. You have no idea what is coming next month, which makes every decision a gamble.
What we do
Seven disciplines, one team, one plan.
You do not need seven vendors who never speak to each other. Everything below is run by the same people, against the same strategy.
Business Consulting
Diagnosis before prescription. We find the constraint that is actually costing you money, then fix the model, the offer and the pricing around it.
Marketing & Sales
Messaging, funnel and outreach built as one motion, so leads arrive warm and the close does not depend on charisma.
Web Design & Management
Fast, clear sites that keep getting maintained after launch day.
AI Workflow & Automation
Cut the repeat work. Intake, follow up and reporting that run themselves.
Video, Social & Email
Production, posting and sequences that look like a company made them.
How we work
Four moves, in this order.
The order is the whole point. Building a content engine on top of unclear positioning just helps more people misunderstand you, faster.
01
Diagnose
A working session. We map the model, the money and the constraint before proposing anything.
02
Design
Positioning, offer and the system on paper. You approve scope, price and dates before work starts.
03
Build
Site, content, campaigns, automations. Shipped in stages so you can see where the money went at every point.
04
Run
We operate it, report on it monthly, and train your team to hold it when you want it in house.
Next step
Bring the real problem, not the polished version.
One call. We tell you what we would actually do, whether that is a full engagement or one afternoon of advice you can run yourself.
About the company
The team businesses call when referrals stop scaling.
JI Global Consultancy is a consulting and growth agency. We work remotely with owner-led businesses wherever they are, and we take companies that already deliver good work and build the commercial engine around them. Founded in Nigeria, registered as JI Global Consultancy Ltd, RC 7826798.
0Brands scaled
0Raised for clients
0Years combined experience
0Countries served
Based in Canada and Nigeria. The work is remote, and the clients are wherever they are.
Why we exist
The gap is rarely quality.
Almost every business we meet is better than its reputation suggests. The work is good. The clients who find them stay. But finding them is the problem, and the usual answer, hire an agency to post more, treats the symptom.
We work the other way round. Positioning first, so the market can place you in seconds. Then the offer and the pricing, so the value is legible. Then the site, the content, the campaigns and the automations, so the whole thing runs without you having to be in every room.
The sequence matters. Run it out of order and you spend money teaching more people to misunderstand what you sell.
We scope in writing
Price, deliverables and dates agreed before work starts. No open-ended retainers that quietly become a subscription.
We say no
If the thing you asked for will not fix the thing you described, we say so on the call. Selling the wrong solution well is still selling the wrong solution.
We hand over
Every engagement ends with your team able to run what we built. We would rather lose the retainer than hold your business hostage to us.
The team
Two senior people on every account.
You talk to the people doing the work. There is no account manager relaying messages to someone you never meet.
Founder & Lead Consultant
Jude Iria
Nigeria
Founder of JI Global Consultancy and the Eleazar Alliance Youth Empowerment Initiative, a nonprofit putting digital skills and leadership training in front of young people who would not otherwise get access. Business consultant, brand strategist and certified career coach, trained through Lotus Coaching LLC, Florida, with five years of client work across Africa, North America and Europe.
Partner & Senior Consultant
David Albert
Canada
Forty years in consulting, with over 500 brands scaled across sales, marketing and go to market leadership. His strength is walking into a business that is dying, finding the one constraint holding it down, and saying it plainly enough that it can be fixed. Based in Ontario, working with clients internationally.
Want to see whether we are a fit?
The discovery call is free. Worst case you leave with a clearer read on your own business.
Services
Everything needed to make a business findable and forecastable.
Take one line or take the system. Either way it is scoped in writing, priced up front, and run by the same senior team from start to handover.
Business Consulting
We start where the money is stuck. Model, margins, offer structure and pricing get pulled apart before anyone talks about marketing. Often the growth problem turns out to be a pricing or positioning problem wearing a marketing costume.
Model reviewOffer designPricing strategyGrowth roadmapOps bottlenecks
Marketing & Sales
One motion, not two departments. We write the message, build the funnel, set the outreach cadence and put a pipeline in place you can actually read. The goal is a close that does not depend on how persuasive you feel that week.
PositioningFunnel buildSales scriptsLead generationPipeline reporting
Web Design & Management
Sites that load fast, say the right thing in the first five seconds, and are still maintained six months after launch. We build, then we keep it updated, monitored and measured rather than handing you a file and disappearing.
Design & buildCopywritingSEO foundationsHosting & maintenanceAnalytics
Social Media Management
Planned a month ahead and executed daily. Strategy, calendar, production and posting handled end to end, with reporting that shows what moved and what did not. Consistency is the whole advantage, and consistency is an operations problem.
Content strategyCalendar & productionCommunity managementPaid socialMonthly reporting
AI Workflow & Automation
The unglamorous win. We map where your team repeats itself, then automate intake, follow up, scheduling, reporting and handoffs. Not AI for the sake of the word on a slide, just hours back and fewer things falling through.
Process mappingWorkflow automationAI assistantsCRM integrationTeam training
Email Campaigns
The audience you own, rather than the one you rent from an algorithm. List building, welcome and nurture sequences, broadcasts and the copy that survives an inbox. Measured on replies and revenue, not open rates alone.
List buildingWelcome sequencesNurture flowsBroadcast campaignsDeliverability
Video Editing & Branding
Identity and motion that make a small team look like an established company, because buyers read production quality as proof of competence long before they read your copy. Logo design, brand kits, short form edits and motion graphics.
Visual identityBrand guidelinesShort form editingMotion graphicsThumbnails & assets
Engagement models
Three ways to work with us.
Fixed scope
Project
One defined outcome with a start and an end. A rebuild, a brand system, an automation build. Priced as a whole, paid in stages.
- Written scope and timeline
- Fixed price, no drift
- Handover and documentation
Ongoing
Retainer
We run the machine month to month. Content, campaigns, site, automations, with a monthly report and a standing review call.
- Agreed monthly deliverables
- Named senior lead
- Cancel with notice, no lock in
Advisory
Consulting
You have the team, you need the direction. Strategy sessions and a written plan your people execute themselves.
- Working sessions, not lectures
- Written plan with owners
- Optional review checkpoints
Before you ask
Straight answers.
What does it cost?
It depends on scope, and any consultant who quotes before understanding the problem is selling a package rather than a solution. Bring your situation to the discovery call and you leave with a number and the reasoning behind it.
Can we start with one service instead of everything?
Yes, and often you should. But be aware of what you are buying. A new site on top of unclear positioning looks better and converts about the same. If we think the order is wrong, we will tell you before you spend.
Do you work with clients outside Nigeria?
Yes. The team spans Nigeria and Canada, and we have delivered media and website work for organisations in the United States. Everything runs remotely by default.
Who actually does the work?
The senior team you meet on the call. Specialists come in for production work like editing and paid media, but the strategy and the account lead do not change hands.
How quickly can we start?
Discovery calls usually happen within the week. Once scope is signed, project work typically starts within ten working days. If we cannot hit a date you need, we say so rather than promising it.
What if we want to bring it in house later?
Good. That is the intended ending. Everything is documented as we build, and we train your team on handover. You own the accounts, the assets and the access from day one.
Tell us what is actually stuck.
No deck required. Describe the situation in plain words and we will tell you whether we are the right people for it.
Contact
Start with the real situation.
Where you are now, what you have already tried, and what a good outcome looks like. That is enough for us to tell you whether this is worth a call.
What happens next
Three steps, no runaround.
01
You send the situation
We read it properly and reply within two working days, even if the answer is that we are not the right fit.
02
Discovery call
Forty five minutes. We ask about the model and the money, not just the marketing. Free, and nobody chases you afterwards.
03
Written proposal
Scope, price, timeline and owners in writing. You decide from there, with no pressure and no follow up sequence.
The academy
Get equipped with relevant digital high income skills.
The skills that paid well five years ago do not pay well now. We train individuals, teams and business owners in the skills the market is buying today, and we stay with you until you can charge for them.
cohort.intake
CopywritingWriting that sellsopen
Web design and vibe codingBuild and shipopen
AI and automationRemove yourself from the workopen
Mentorship cohortSmall group, long horizonwaitlist
The problem
The market moved. Your skill set did not.
Roles are being rewritten faster than anyone is being retrained. Employers pay more for fewer, sharper people. Owners watch competitors with a weaker product take their customers, purely because that competitor can market.
01
Standing still costs money
Every quarter you wait, the people who moved first raise their rates and take the work you were qualified for. The gap does not stay the same size.
02
Free content is not training
You can watch a hundred tutorials and still freeze on a real brief, because nobody has ever checked your work or told you it was not good enough yet.
03
Generic courses miss you
A curriculum written three years ago for a mass audience cannot speak to your role, your market or the specific thing blocking your business.
What we do
Four ways to work with the academy.
Whether you are starting from zero, running a team, or already running a business, there is a route in.
Digital skills
Seven skills taught to a working standard, so you can charge for them. Open enrolment on some, cohorts on the rest.
Staff and team training
We come to your company and train your people on your tools, your processes and your actual workflow, in the room or on the call with them.
Career coaching
One to one. Direction, positioning and a plan with checkpoints you cannot quietly skip.
Business growth classes
For owners and directors. Pricing, offers, marketing and the levers that move revenue. Workshops or a full module.
The skills
Seven skills people are paying for right now.
Each one is taught by someone who works in it, not someone who read about it.
Copywriting
Writing that gets read and gets bought. Sales pages, ads, emails and offers.
Web Design
Design and ship sites that load fast, read clearly and turn visitors into enquiries.
Vibe Coding
Build working software with AI doing the typing and you doing the thinking.
Email Marketing
Lists, sequences, deliverability and offers. Still the highest return channel there is.
Social Media Management
Running accounts for a business, which is a different job from running your own.
AI and Automation
Map a process, then take yourself out of it.
Video Editing
Cutting raw footage into something people finish watching.
Not sure which one?
Tell us what you want to be able to do and we will point you at the right skill, or tell you that you do not need us.
How it runs
Open where we can be, cohort where it matters.
Some skills you can start the day you decide. Others run on dates with a capped room, and those have a waiting list.
01
Pick your route
Open skills begin when you are ready. Cohort programmes run to a calendar, and you join the list for the next intake.
02
Get a partner
Every mentee is assigned an experienced partner who stays with them for the whole programme, and answers directly.
03
Build real work
Briefs with constraints and deadlines, reviewed honestly. You finish with work you can show, not a certificate.
04
Start earning
Positioning, portfolio and outreach support carry on after the teaching stops, until the skill is actually paying.
Intake
Open skills start now. Cohorts have a waiting list.
Tell us what you are trying to learn, or what your team needs. If we are the wrong fit we will say so and point you somewhere better.
Programmes
Seven skills the market is paying for.
Each one is taught by someone working in it, to the standard a paying client would accept. When the market stops buying a skill, we stop teaching it.
Copywriting
Writing for a reader who is skimming, distracted and already suspicious of you. You learn how to open, how to hold attention, how to handle the objection before it is raised, and how to ask for the sale without sounding desperate. Everything is written against a real brief and marked honestly.
Offer writingSales pagesAd copyEmail copyEditing your own work
Web Design
Layout, hierarchy, spacing, type and responsive behaviour. You learn why a page feels expensive or cheap before anyone reads a word of it, and how to design for the phone first because that is where nearly all your traffic will be. You finish with live sites, not mockups.
Layout and hierarchyResponsive designDesign toolsPage speedLive builds
Vibe Coding
You direct, review and ship. The real skill is knowing exactly what to ask for, reading the output critically, and catching the moment the model confidently gives you something broken. People who cannot do that produce code they do not understand and cannot fix.
Prompting for codeReading outputDebuggingDeployingVersion control
Email Marketing
How to build a list worth having, write sequences people stay subscribed to, and keep your mail out of the spam folder. Deliverability gets proper time here because a brilliant campaign nobody receives is worth nothing.
List buildingWelcome sequencesCampaignsDeliverabilityReporting
Social Media Management
Strategy, content calendar, production, community management and reporting a client will actually read. You learn to work to a brand voice that is not yours and to defend a decision with a number instead of a feeling.
Content strategyCalendar and planningProductionCommunityClient reporting
AI and Automation
You learn to look at repetitive work, break it into steps, and hand the boring parts to tools that run without you. Practical automation for real workflows: intake, follow up, reporting, content operations. The outcome is usually that you become the person your team asks to fix the process.
Process mappingAutomation toolsPrompting for workIntegrationsHandover docs
Video Editing
Pacing, cuts, sound, captions and the short form conventions that decide whether someone stays past three seconds. Taught to the standard a paying client accepts, which means the feedback is honest rather than encouraging.
Editing softwarePacing and rhythmSoundCaptions and textShort form
Not a skill course
Two ways to get direction instead of curriculum.
Some people do not need another skill. They need to work out where they are going and have someone hold them to it.
Career Clarity Coaching
One to one, for the person working hard and going nowhere in particular. We name the actual direction, rebuild how you present yourself, and put a ninety day plan in place with checkpoints you cannot quietly skip. Delivered by a certified career coach trained through Lotus Coaching LLC in Florida.
Direction auditPositioningCV and profile rebuildNinety day planAccountability
Mentorship Cohort
A small group over months, covering skill alongside the character to hold it. Skills that arrive faster than judgement tend not to survive contact with money and pressure. This runs long, stays small, and gives direct access. Application only, and we turn people down.
Group sessionsOffice hoursPeer accountabilityLeadership developmentDirect access
Format
What you are actually signing up for.
Live and recorded
Weekly live sessions where questions get answered in the room. Recordings go up afterwards, but the people who show up get further.
Briefs, not quizzes
You produce real work against real constraints, and it gets reviewed honestly. Comfortable feedback is how people stay average.
Capped cohorts
Numbers are limited so the review time per person stays meaningful. This is why intake is by application rather than checkout button.
Questions
Straight answers.
What does a programme cost?
It depends on the skill and the intake. Apply and you get the current fee, the payment options and the dates in the reply, usually within two working days.
Do I need experience to start?
No. Copywriting, web design, social media and video editing all start from zero. Vibe coding and AI automation go faster if you already work with computers daily, and the application call checks that before we take your money.
Is this online or in person?
Online by default, so location is not a barrier. Staff training can be delivered on site, and some cohorts include optional in person sessions in Nigeria.
Will I get a job at the end?
No programme can promise that honestly, and you should distrust any that does. What we promise is portfolio work, positioning support and referrals into paid work for the people who earn it.
Can my company enrol a team?
Yes, and it is a large part of what we do. We train staff on your tools and processes, run workshops for small business owners, and take directors one to one. Tell us the team size and the outcome you want on the form.
Applications take about five minutes.
Tell us your starting point and the track you want. We will tell you honestly if a different one suits you better.
About the academy
Skills are the one asset nobody can repossess.
JI Global Academy trains individuals, teams and business owners in skills that earn. It exists because the fastest way to change what someone is worth is to give them a capability the market is already buying, taught by someone who is being paid for it right now.
The thinking
Access is the bottleneck, not ability.
There is no shortage of capable people. There is a shortage of people who ever got shown what the work actually looks like, at the standard it has to meet, by someone doing it commercially.
That is the entire gap the academy closes. We are not trying to be a university. We are trying to get someone from not knowing to being paid, in the shortest honest distance, and then keep the standard high enough that being paid continues.
So we teach on two tracks. Individuals come for a skill and leave able to charge for it. Companies bring us in to train their staff, or a director comes alone to sharpen one part of how they run the business. Both get the same trainers and the same standard.
Taught by practitioners
Everyone teaching still works in the skill they teach. Nobody here teaches full time, which is why the material does not go stale.
Honest about outcomes
We do not promise jobs, incomes or timelines we cannot control. What we control is the standard of the teaching and the feedback.
Character alongside skill
Capability without judgement is a liability. The mentorship track exists because skills that arrive faster than character tend not to last.
Who teaches
Practitioners, not lecturers.
Every trainer works in the skill they teach, and every mentee is assigned a partner who stays with them for the length of the programme.
Ready to start, or still weighing it up?
Either is fine. The application is also where you ask questions, and we answer them properly before anyone commits.
Applications
Tell us what you are trying to learn.
Learning a skill yourself, training a team, or fixing one part of how your business runs. Say which, and be honest about the starting point. Putting someone in the wrong room wastes their money and our time.
After you apply
What happens next.
01
We read it
Properly, and we reply within two working days with the fee, the dates and whether the track fits.
02
Short call
Fifteen minutes to check the fit both ways. If a different track suits you better, we say so before you pay.
03
You are in
Onboarding, materials and the cohort group. Then the work starts, and the work is the point.